50 Things Every Marketer Should Do Before They Die

Assume you’re a rockstar marketer? Let’s discover out. Scan the listing beneath and add up your whole, multiply it by 2 and add a % on the finish – that’s your rockstar rating.

All the pieces that’s left is your advertising bucket listing.

Picture supply: freelancefolder.com

In no explicit order (how lazy of me) …

1. 1. Get a troublesome phrase to rank #1 in Google (i.e. not some random area of interest that anybody may rank nicely for)
   2. Get greater than 100 feedback on a weblog put up that you simply wrote
   3. Break the 1,000 retweet barrier for a single weblog put up
   4. Design an infographic – all by your self
   5. Write an eBook
   6. Write a actual ebook!
   7. Create a lead seize touchdown web page to construct a listing of leads (you may need to give away the eBook you simply wrote in trade for e mail addresses)
   8. Arrange an editorial calendar for content material advertising
   9. Get an ideal AdWords High quality Rating of 10, by crafting an exquisite advert and a wonderfully matched touchdown web page
   10. Arrange a WordPress weblog (sorry Drupal and Joomla, however I feel you’re lame)

1. 1. Write a visitor put up on a giant vital website/weblog (a collection of guest post writing tips here). As for the place to jot down, I’d suggest SEOmoz, Smashing Magazine and Unbounce 😉 nearly as good locations. Tip: make it your absolute best possible work.
   2. Get 10,000 followers on Twitter with out following greater than 1,000
   3. Strive a 5-second test with a complete stranger to see in case your homepage messaging is evident and concise
   4. Get sufficient RSS subscribers to your weblog to be proud sufficient to indicate the quantity (I’d counsel > 1,000)
   5. Get your weblog ranked within the high 150 of the Promoting Age Energy 150 (this isn’t simple)
   6. Hit the 1,000 distinctive guests per day milestone to your web site/weblog (unpaid natural search visitors)
   7. Make an eBook or whitepaper go viral through the use of a social trade instrument like PayWithATweet or CloudFlood. Learn this case study on making an eBook go viral to see the way it works.
   8. Run an internet contest that requires social actions as a part of the entry course of (for instance, requiring a tweet to enter a contest).
   9. Get requested to talk at a convention
   10. Truly communicate at a convention (i.e. say sure) – I do know Rand and Rick will needle me for this one

1. 1. Have the convention pay your bills whenever you communicate (together with the bar tab)
   2. Get a stalker on Twitter (not factor – but it surely’s in all probability an indicator of your standing)
   3. Run a webinar
   4. Get individuals to visitor put up on your weblog
   5. Write a weblog put up (instructed you it wasn’t in any explicit order) – you’ll be stunned at how many individuals haven’t ever written a weblog put up
   6. Run a PPC marketing campaign
   7. Create a Fb web page for what you are promoting
   8. Get 5,000 individuals to “Like” what you are promoting on Fb
   9. Write a listing put up (just like the one you’re studying now). Tip: have a brainstorm to get as many concepts as you may to your listing put up then jam it out in an all-nighter (instance: 101 Landing Page Optimization Tips).
   10. Go your complete profession with out referring to your self as a “Guru”

1. 1. Run an A/B take a look at
   2. Maintain working A/B take a look at’s till you really get a conversion elevate
   3. Use hashtags incorrectly in your Tweets to assemble memorable or entertaining statements. e.g. #NotGonnaLieHoneyBadgersAreTotallyBadass
   4. Drunk tweet
   5. Remorse drunk tweeting
   6. Delete your tweets since you regretted drunk tweeting (#FAILING could be a helpful lesson)
   7. Construct a retention path to your prospects and implement an e mail advertising “drip marketing campaign” for it
   8. Use guerrilla advertising techniques to unfold your message (doing a little form of branded trickery exterior a convention so that you don’t should pay to attend)
   9. Run a profitable associates program
   10. Get your organization reviewed in a high weblog like TechCrunch (nudge nudge Michael Arrington)

1. Facilitate a co-marketing initiative to amass new prospects from an organization whose prospects carefully align with your individual
2. Make a customized and helpful 404 error web page that may draw misplaced guests again into your gross sales funnel. And throw in some humor to placate them somewhat.
3. Do sufficient hyperlink constructing to present your web site a Web page Rank of 6
4. Arrange targets and funnels in Google Analytics to have the ability to report on conversion charges
5. Be able to answering c-suite questions corresponding to: Which inbound channels are performing greatest? What’s our conversion charge?
6. Enhance your conversion charge of web site guests to signups by 10%
7. Have a blogathon: write and publish 1 put up to your weblog every single day for a month
8. Create a advertising calendar: Mondays for search engine optimization, Tuesdays for Content material Advertising and marketing, Wednesdays for Conversion Price Optimization, Thursdays for E mail Advertising and marketing and Friday for Anlytics and so forth. And persist with it.
9. Each time you rent a marketer to your staff: give them this listing as a activity
10. Do one thing else. Who needs to be a marketer their complete life?

What’s Your Rockstar Marketer Rating?

Bear in mind to rely those you’ve finished. Multiply it by 2 and you’ve got your share.

For the report I’m at 68% … I’ve finished 34/50.

» Share your Rockstar Marketer Score on Twitter! «

(You’ll be capable to add your rating in after you click on the hyperlink)

— Oli Gardner