Right here’s the best way to take a look at your technique to electronic mail advertising and marketing success. Image source.
Your electronic mail advertising and marketing funnel has a whole lot of work to do.
It has to proceed the dialog you began in your touchdown web page. It has to woo prospects and nudge them gently towards conversion – all with out being overbearing or spamming them ’til they unsubscribe.
So how do you discover that completely satisfied medium? The proper timing and phrasing to encourage motion (with out pissing folks off)?
On this episode, Peter Tanham, CEO of Sparkpage, breaks down a collection of A/B assessments you’ll be able to run in your welcome emails to kick your electronic mail advertising and marketing into overdrive.
Tune in to study…
- The way to decide the very best mailing frequency for what you are promoting.
- The way to get guests to self-segment in your touchdown web page.
- What you’ll be able to study from musicians and the way they use electronic mail.
Hearken to the episode
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Talked about within the podcast
