[PODCAST] The Psychology of Landing Page Design

A person dancing in a glittery dress
Understanding how anticipation works in a person’s mind may help you create extra psychologically highly effective touchdown pages. Image source.

There’s a purpose that so many conversion charge optimization “finest practices” stem from the sector of psychology.

For those who perceive human habits – the wishes and motivations of your viewers – then you definitely’re higher geared up to provide individuals what they need.

On this episode, Neil Patel of KISSMetrics and Fast Sprout explains how anticipation works in a person’s mind and how one can leverage it to create extra pleasing person experiences… all whereas rising your conversions.

Tune in to be taught…

  • The science behind why optimistic messages result in increased conversion charges.
  • How understanding real-world visible cues (reminiscent of stoplights) may help you design higher touchdown pages.
  • How anticipating what your guests need will show you how to rise above rivals.

Take heed to the episode

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Talked about within the podcast

— Stephanie Saretsky


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