I assumed I’d share a easy approach we use at Unbounce for making viral touchdown pages for contests. It’s a reasonably simple course of:
- Create a landing page providing a contest prize appropriate to your goal market
- Add Fb & Twitter widgets to facilitate sharing
- Add a easy one area e mail assortment type
- The viral half: Require that entrants use your chosen social sharing units as a way to enter the competition
- Specify that e mail is required to inform the winner
- Do a random draw to find out your winner(s)
- Notify winners through your new e mail listing and embody an additional promotional supply
An instance
Our newest contest is to offer away a free $600 convention cross to the Landing Page Success Seminar. Test it out (and enter in case you like) and also you’ll see what I’m speaking about.
Which Social Widgets Ought to You Use?
Within the instance above I used two widgets:
- Fb Like Field: This lets you purchase new followers to your Fb web page. The widget in query additionally gives a component of social proof by displaying your fan rely and a few pictures of your followers. You may customise this widget and seize the embeddable code for it from the Facebook share section.
- Twitter “Tweet This” Field: That is the widget that may make your contest viral. It requires that you simply arrange a Twitter @Anyplace app (instructions for how to do it with Unbounce here). Now as a part of the competition entry, individuals retweet your message and a hyperlink again to the competition web page, driving extra visitors to your contest and lengthening your attain.
Easy and efficient. Give it a strive.
A bit in regards to the on-line convention from the touchdown web page
The convention cross we’re making a gift of on the instance touchdown web page is for the Touchdown Web page Success Seminar.
Enter to win a $600 online conference pass
The Touchdown Web page Success Seminar goes to be an important place to be in case you’re into utilizing touchdown pages and bettering your conversion price. The listing of audio system is unbelievable. Right here’s a fast spotlight of who’s operating a workshop:
- Bryan Eisenberg: is an expert advertising speaker and greatest promoting writer.
- Chris Goward: is the CEO of Wider Funnel, an organization specializing in conversion price optimization.
- Trevor Claiborne: is the Product Advertising and marketing Supervisor for Google Analytics & Web site Optimizer.
- Scott Brinker: is the co-founder, president and CTO of Ion Interactive, a kick-ass enterprise touchdown web page answer.
- Jim Sterne: is a world speaker and conversion metrics knowledgeable.
- Brian Clark: runs the superior weblog Copyblogger which has an important part on touchdown pages.
- Anna Talerico: is the manager vice chairman of Ion Interactive.
- Lance Loveday: is the CEO of Closed Loop Advertising and marketing.
- David Cancel: is the CEO of Performable, an analytics startup.
- Ben Jesson: is the CEO of UK optimizers Conversion Price Consultants.
- Connie Stack: is a advertising entrepreneur from WordStream.
- Bill Leake: is the CEO of Apogee Outcomes.
- Raquel Hirsch: is a conversion optimization knowledgeable and co-founder of Wider Funnel.
- Brian Massey: is the Conversion Scientist and wears a white lab coat!
- Noran El-Shinnawy: is an Web Advertising and marketing Supervisor at Acquisio.
- Kipp Bodnar: leads HubSpot’s content material advertising staff.
- Byron White: is the founder and Chief Thought Officer of ideaLaunch, a content material advertising company.
Unbounce CEO Rick Perreault and I may also be operating a workshop at first of the convention.
Enter to win a $600 online conference pass
