The Mixology of Content Marketing [INFOGRAPHIC]

Generally one of the best ways to show an individual one thing is to current it inside a well-known framework.

Suppose you don’t perceive fractions. Positive, we might attempt to train you from a fourth-grader’s textbook or we might train you with a pizza (or pie when you’re lactose illiberal). Abruptly fractions aren’t so intimidating, and the data turns into (queue dad joke) digestible.

Appears JBH (a UK-based content marketing agency) seen this, too, primarily based upon its cocktail-inspired information to content material advertising and marketing.

What they’ve so superbly completed, is in contrast completely different content material advertising and marketing codecs to cocktails, after which dissected them into their completely different parts — or relatively, components.

So a weblog publish, for instance, may be in comparison with a daiquiri — merely mix 1 half robust examples, 1 half consistency and 1 half specialist trade information, and you’ve acquired your self a completely scrumptious recipe for fulfillment.

Are we lacking any cocktails? Tell us within the feedback?

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