How Indochino used landing pages creatively to maximize ad spend

Indochino is the world’s largest made-to-measure attire firm, constructed on revolutionizing the way in which folks purchase made-to-measure fits. Clearly, they’re not going to be advertising to suit-buyers the normal means. That simply wouldn’t mirror the model, the enterprise itself—or a wise use of promoting {dollars}.

In fact, the query then is… how does an revolutionary firm like Indochino make use of its advert spend intelligently? By the inventive of use of touchdown pages! Right here’s how they did it.

Artistic touchdown web page tactic #1: going editorial