How Reading Your Prospect’s Mind Will Make You Better at AdWords

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Picture by The Justified Sinner through Flickr

If you wish to run AdWords campaigns that convert, it’s worthwhile to know what’s in your prospect’s thoughts.

I’m not speaking about having a crystal ball.

Within the newest episode of Name to Motion, Tiffany da Silva, Director of Digital Technique at Powered by Search, defined that no supernatural powers are required.

The truth is, you’ll be able to inform an entire of loads simply from what individuals are looking for. By studying extra about user intent – their stage within the shopping for cycle and what they’re on the lookout for – you’ll create higher, higher-converting PPC advertisements.

Tune in to study…</>

  • ship on what you promise by aligning your advertisements and touchdown pages
  • phase key phrases primarily based on a prospect’s stage within the shopping for cycle
  • How observing opponents may help you one-up them

Take heed to the episode


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Talked about within the podcast

— Stephanie Saretsky

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